Mayfield Property is an independent company that provides bespoke asset and property management services for clients in the UK and across Europe.
At a glance
- Brand identity
- Concepts, design & artwork
Mayfield approached us to create a brochure to highlighting the purpose of the business and promote them to prospective clients, whilst reinvigorating the brand and creating a long-term vision for the visual identity system.
A strong photographic influence has been weaved through every part of the brand, demonstrating the calibre of properties within the Mayfield portfolio. The visual identity furthers the strategy of the brand and business.
A pared back brand expression that utilises Mayfield strongest assets: its properties. The brand has been aligned through consistent use of photography, colour grading, typography and white space to create a brand with meaning and visual impact, mimicking elements of the modernist properties, yet remaining approachable through the use of a warm but corporate colours.